What is your take on Fiat’s dad ad?
When I first clicked on this video, I was expecting some kind of video that started in disaster but was solved by the tiny, but lovable Fiat. Then a few seconds in, I thought it would be this cute video about how the dad had turned into the neighborhood chauffeur and his Fiat was helping calm babies all over his city. But no! Instead, we got a five minute video of a guy singing about the terrors of fatherhood, from spit up, to bottles, to how he’ll “double up on the rubber” next time. When I shared the video with some colleagues I got mixed reactions.
What do you think? Is it hilariously honest? Or does it scare you off from the idea of procreating? Did you experience a day where things were so chaotic you just had to do something completely goofy to keep from breaking down altogether? I think this video might be a mix of all of them, and I also think I might be missing some of the British humor.
Dads, future dads, men … Thoughts? Is this how you feel some days while raising kids?
HT to Daddy’s Grounded for sharing the video!
If the suit, 80s vintage electronics band, eyeliner, satirical lyrics, & white horse aren’t enough clues to the degree of silliness, then perhaps it’s safer if one doesn’t try to get their ideas (or political feathers ruffled) about fatherhood from watching television… especiallly adverts.
Oh believe me, I wasn’t trying to decry it or pull out some crazy political stance. It was just very different than how most ads are written here, and I just didn’t quite get it. I figured at the very least, you guys could get a good laugh from the craziness!
I’m glad we don’t have 5 minute commercials here in the USA,
“…I also think I might be missing some of the British humor.”….. And then some! P^) I just peed myself laughing! It’s an amazing piece of irony and comedy … and the take off of Human League (Don’t You want me) by the 40 something, pasty faced dad who is imitating Phil Oakey is so spot on! The Guilty Pleasures of still having a copy of “Dare” on Vinyl. Of course, those who missed the New Romatics, Brit pop circa 1984, and don’t get UK cultural sensibilities and references are likely to have responses from indifference to outrage! Says a… Read more »
Oh my God, why is the steering wheel on the passenger side? That’s messed up, dude…..