Screw John Wayne: The Art of Apologizing

Apologizing is much more than saying you’re sorry, Dave Kaiser writes—it’s saying you care.

I would like to address the flip side of Guilt: the Apology. A lot of men struggle with apologies. In the 1949 film She Wore a Yellow Ribbon, John Wayne’s character says, “Never apologize and never explain—it’s a sign of weakness.” Many men, wanting to appear strong, have taken this attitude on. To what effect, though? My experience has been that when I make a mistake and then fail to own it and fix, it hurts the other person, it hurts me, and it hurts our relationship, so everyone suffers. This is doubly true when we are dealing with the women in our lives.

So what’s going on? Bottom line is that many men believe they have to earn love, and that if they make a mistake or do something wrong, they risk not being worthy of love, and that’s too scary to deal with. Admitting a mistake means facing shame in a healthy way, and many men simply can’t or won’t do that. So they “stick to their guns,” damage important personal and business relationships, and find themselves living a state of constant resentment, at others and from others. They also live out of integrity. This is not acceptable. Mumbling a sheepish, half-hearted, little-boy “sorry” won’t cut it either. The world needs better.

So what do we need to do differently?

There are two possibilities. One is, you actually did something and it hurt the other person. Your intentions do not matter here. Allow me to repeat, YOUR INTENTIONS DO NOT MATTER! You promised to finish a report by 5 p.m. Thursday and you didn’t. You said you would be home at 6:30 for dinner and you came in at 7:15, due to traffic (which was out of your control, right?). You agreed to take out the trash and you forgot. In each of these situations, regardless of your intentions, the result is that you failed to keep your word. This failure may have caused a problem for the other person, and at the very least, it demonstrated that you are not trustworthy, because you didn’t keep your commitment. What are you going to do? Blow it off, so that you don’t show weakness? Argue with the other person that it was no big deal? Get mad at them for getting mad at you? (I have personally done all of these, numerous times.) Is that what a “real man” does? No. A BOY runs away. A MAN cleans up his messes. Here’s what you do instead.

Own your mistake. State the commitment and state what you did instead. “Honey, I said I would take the trash out, and I didn’t, so you had to do it yourself” or “Boss, I said I would have that report on your desk this morning and it’s not ready yet.” Then ask the other person what the impact was on them, and listen closely, and for God’s sake (and yours) don’t try to argue or minimize it, just shut up and listen. Next, fix the problem if you can (the report is still due) or offer to do something to make amends if you can’t (your wife already took out the trash, but she hasn’t done the dishes yet). Lastly, come up with a plan to prevent this sort of thing again, and tell the other person: “Boss, next time, I’ll put it in my calendar to start that project a week in advance” or “Sweetie, next time you ask me to take out the trash, I’ll do it right away if I can, or make a note in my to-do list and then be sure to follow through.” Then be sure to do it! This demonstrates that you value your relationship with that person, and it shows that you take your commitments seriously. That’s what a man does. Screw John Wayne.

So what if it’s not your “fault?” Traffic was unexpectedly heavy. A client called you and you dropped everything to deal with it. Your plane was delayed. Someone on your staff didn’t finish their part of the report. That’s not your “fault,” right? It doesn’t matter. Men don’t play blame games; men take responsibility. When you make a commitment, you want people to believe you will make good on it. If “sh*t happens,” like traffic or snow or crazy clients, and you can’t keep that commitment, you take full responsibility and proactively reach out to the other person as soon as you can, and make the situation right as discussed above. If sh*t keeps happening, more often than you would like, you are somehow being unrealistic and you will need to arrange more reasonable deadlines, or maybe just say no. There is a wonderful Scottish proverb: “Promising but not delivering is worse than refusing.” If you can’t deliver, say so. The other person may be angry, upset, sad, but at least you have told the truth and they know where they stand. Accepting an unrealistic agreement to make them or yourself feel better only means that you and they will feel much worse later. Not good.

OK, what if it’s the other person’s “fault?” Here is where you have to look at yourself closely. In this sort of situation, it’s rarely black and white, where one person is right and one is wrong. Usually, even if the other person did something glaringly wrong, you contributed to the problem too. Think about the last fight you had with your wife/girlfriend. She may have “started it,” but you picked up the ball and ran with it, right? Yeah, I thought so. Look for something you did wrong. Or maybe even something you could have done better. You have to clean that up, and you do it without waiting for the other person. You know you made a mistake, even if the other person won’t admit theirs (and they may not). You clean up your own messes. Integrity comes from the inside.

So, it may feel bad to have to cop to all these screw-ups and then fix them, but the payoff is that the people around you will start to see you as someone they can count on, and you will see yourself this way. You word will be as good as gold. You will be trustworthy, you will respect yourself more, and others will respect you more too. You will be a leader, a man of integrity, a man who follows through, to the benefit of his superiors, partners, direct reports, wife, family, and community, you will be a man that people, including yourself, count on.

Whew, hard work, right? Yes, and totally worth the effort. What’s the alternative? Being irresponsible, making messes that others need to clean up. The people around you get tired of this, quickly.

♦◊♦

So what is the other possibility? Maybe you didn’t do anything “wrong,” but your wife/girlfriend is really upset. Dara McKinley, quoting Allison Armstrong, wrote that “Nothing (NOTHING) soothes a woman like the words ‘I am sorry I hurt your feelings.’” (This post is totally worth the read—thanks Dara, you are emotionally brilliant!) So, what I am suggesting, and this may seem radical to many, is that you apologize any time your wife’s / girlfriend’s feelings are hurt, regardless of fault, blame, guilt or lack thereof. Dara’s words sum this up best: This sentence ['I’m sorry I hurt your feelings'] was MAGIC to the feminine essence and not because it meant I did anything wrong. It meant I loved, respected, and acknowledged that I affected her.” Maybe you know what you did, maybe you don’t (in which case I suggest you think about it a bit), maybe whatever you did isn’t your “fault” and her upset feelings seem bizarre to you (you moved the coffee table and she tripped over it, not your fault, right? It’s hers!). Maybe you don’t think you did anything at all.

Apologize anyway, and do it from a place of love, not from an empty place of placating her. People can sense it when you are patronizing them, and they hate it. So, there is no Shame, no Blame, no Guilt, just Responsibility. You know you are doing your best in the world. You know you are a man of your word. You are proud of yourself. And you are strong enough to say the words your wife/girlfriend needs to hear to feel better about you, herself, and your relationship. It will feel awful the first few times you do it, I can promise you that. But when you see her calm down, you will know it’s worth it.

So, how does a man handle apologies? When he has made a mistake, he owns it and cleans it up. When his wife/girlfriend is upset, maybe he did something, maybe he didn’t, he checks in with her to see if he needs to clean up a mess he made. Even if he didn’t make a mess, he apologizes for hurting her feelings because that shows her love and respect, and contrary to his boyish fears, it doesn’t diminish him, it makes him bigger, stronger, and more loving.

—Photo butupa/Flickr

About Dave Kaiser

David Kaiser, PhD, ACC is an Executive Coach and Relationship Coach. His areas of expertise include Time Management and Productivity, Managing Conflict, Leadership, Innovation and Creativity, Living a Passionate and Spiritual Life, and Personal Branding and Marketing. His clients are typically either executives at small consulting firms, or female executives who are tired of being "men" at work and want to recast their career to better match their lives. You can learn more about him at www.DarkMatterConsulting.com or follow him at @DarkMatterCon,  FaceBook.com/DarkMatterConsulting or GooglePlus.

Comments

  1. PursuitAce says:

    This ought to be interesting. There’s a hole boatload of issues in this piece. Time to break out the popcorn. Oh, and can we quit with the John Wayne references. I don’t think anyone actually making these references ever watched any of his movies. You just sound silly to those of us who have. Try Clint Eastwood or Chuck Norris maybe. It’s a better fit.

  2. Ed says:

    Yes, men. Do you hear that? The sneaky FEMINIST site that pretends to not be a FEMINIST site even though it mostly discusses FEMINISM wants you to carry a sense of heavy guilt for what you’ve never done and raise up the suicide rates among males.

  3. JBO says:

    I apologize for all women who have watched boys fail miserably in school for decades and did nothing.

  4. Michael says:

    Apologizing and taking accountability are two different things though. For a man, it’s about the positioning and your approach. You can apologize, but the need to explain is inherently positioning yourself as weak.

  5. Podo says:

    I dislike the implications attached to apologizing for something that is clearly not your fault. To run with the coffee table example in the piece, if I sit my hypothetical girlfriend down and deliver a heartfelt apology for her tripping on it, all I’m doing is absolving her of responsibility. If this happens enough, I will be implying that it is my fault when she is careless. I wouldn’t expect a restaurant employee to apologize to me if I walked into a recently-cleaned door because I didn’t see it, after all. If part of being a man is owning your own responsibility, I’d say that an equally valid part is knowing when to stand your ground when you are blameless.

  6. elissa says:

    I don’t provide or expect apologies for things other than those that are due to intent, negligence or some other trait that is within a reasonable amount of personal control. I do understand that apologies are sometimes given for just about everything, and I take these more as social conventions, much like a morning “Hello” in an elevator. Not a lot of value, but if you have the time and feel the need to – go right ahead.

    I’m also more generous with my apologies with those that show similar generosity, which leads me to think that apologizing should not be seen as an altruistic act, and that a feeling of reciprocity must be present to keep everything truly healthy. Also watch out for frequent apologizers. They are by far the most annoying lot ever.

  7. Crescendo63 says:

    @Dave Kaiser: Amen to that, brother. Very good article.

    To everybody thinking that apologizing when not at fault is wrong, I think the author didn’t mean saying “I’m wrong”, but “I’m sorry because you hurt”. It’s not being guilty, it’s being caring. You can be caring even when 100% right.

    And, since we’re talking about screwing old clichès, let’s screw “Love Story” as well: “Love means saying ‘I’m sorry’”. :)

  8. Clarence says:

    While learning to apologize is a useful skill that some men would do well to cultivate, an apology given for something that is not your fault – as an example your ridiculous contention that because , say a plane crashed and delayed you two hours you are no longer “trustworthy” – is not and never will be required. Many women do NOT respect men who apologize all the time for every little thing, and if you act as if you are always “wrong” when arguing with your wife or girlfriend, I believe you will rapidly lose all her respect or at least she will have no checks on treating you poorly.

    • J.J. says:

      Nothing makes me lose respect for a person faster than when s/he can’t own up to her/his failings. This article is pointing out that there is not generally a “right” or “wrong” person when problems arise. You should always own your piece in “every little thing” that goes badly in your relationships. And so should anyone else involved in those “little things.”

      Owning your contribution to a bad situation doesn’t mean taking undeserved total responsibility. It doesn’t make you “wrong” and the other person “right”. It doesn’t mean you are negating your self worth or admitting you are some kind of idiot. In an argument, you could both be a least partially “wrong” — you could be 20% wrong and the other person might be 80% wrong. When you demonstrate responsibility for your contribution, you come across as someone who has the ability to see issues from an objective perspective — and suddenly your opinion seems more valuable to others. You also show respect for other people’s time, feelings, etc., by taking responsibility for impinging on them in any way. In no way does owning your part of the issue negate the possibility (likelihood) that others contributed to the problem as well. Besides, when you admit your piece — especially when you’re “mostly right” — it often inspires the other people involved to own their portions of the problem as well.

  9. Clarence says:

    J.J:

    It is demonstrably false that all people see apologies as making your opinion “more valuable”. Sometimes they just see apologies as an invitation to attack. Other people see “partial” apologies -where you own up to what you feel or believe that you did wrong but not for every aspect of the argument – as dishonest. I’ve had to deal with that issue 2 or 3 times in my life. Also, to far too many people, the first one to apologize “loses”.
    You may not like that this occurs but you have to consider people’s reluctance to apologize in place with those facts. Also, as I said: women as a group do not like males to apologize all the time for every little thing. If you do so, you WILL lose her respect most likely and then you’ll either get abused or you’ll end up losing your marriage or relationship. You should look into the concept of “shit test” as the PUA’s would call it.

    Lastly, I reject that more than a very brief pro-forma apology is required ( I’m sorry you were inconvenienced” or “I’m sorry you were disappointed/hurt”) when something totally out of your control and out of normal expectations occurs. It’s one thing to make allowances for, say, traffic jams. Adults can reasonably know that might be an occurrence and while its not your fault, you could be faulted for not making allowances. But if I (to use an example) was to promise to go to the mall to buy something on Honey’s anniversary (and it was something that was only at that mall that she wanted) and a meteor was to strike nearby causing fires and closing pretty much all the local roads down – well how in the heck does this have anything to do with my trustworthiness and how am I supposed to “anticipate” this?

  10. David Kaiser says:

    We’re getting caught up in fault and blame. The way I see it, a good man isn’t interested in fault or blame, just responsibility. If you missed a deadline, even if it wasn’t your “fault,” take responsibility and fix it, and better yet, come up with a plan so it doesn’t happen again. If your wife’s or girlfriend’s feelings are hurt, because of something you did, then say you’re sorry you hurt her feelings, whether that something was “wrong” or not. Let go of the blame and shame and be part of the solution, not the guy pointing fingers. When you go to a funeral, what do you say? Typically, you say, “I’m sorry for your loss…” Is it your fault the person died? No. Did you do something “wrong?” No. This is the same thing, it’s something you say to make the other person feel better, and saying it means you are a compassionate person, not saying it means you are an insensitive clod. Now, this is complicated by the fact that a wife or girlfriend will often point fingers, blame, criticize. In this case, the worst thing you can do is fight with her. Own any mistakes you made, say your sorry for hurting her feelings, and remember that you are still a good man, and you;;re doing what’s right.

    You may disagree with me, that’s fine, but try this out for a month and see how it works, then get back to me

    Dave

  11. Arthur says:

    Read between the lines – this article talks nothing about apology, and everything about what? – BEING a man. Being 100% responsible for what you say, and what you’ve done and what you are doing, NOW.

    FANTASTIC article, I’m guessing that last paragraph is just to stir controversy.

    This article is about what works, and being accountable and producing results works.

  12. Crisco Goodshine says:

    I’m sorry I wasted my time reading this idiotic article.

Trackbacks

  1. [...] of my musings on saying “sorry” inspired this courageous gent to write Screw John Wayne: The Art of Apologizing. (Warning: If you are invested in right and wrong thinking, don’t read this article. If you [...]

  2. [...] Screw John Wayne: The Art Of Apologising from The Good Men Project [...]

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