I am LOVING JC Penney right now! In fact, I’m scanning my brain (and cabinets) to figure out what I can buy later today to show my enthusiastic support of the awesome photo of a two-dad family in their June catalogue.
Towleroad.com reports that the ad’s copy reads:
“What makes Dad so cool? He’s the swim coach, tent maker, best friend, bike fixer and hug giver – all rolled into one. Or two.”
Nice work, JCP. Keep it up… And I’ll see you later.
About Joanna SchroederJoanna Schroeder is the type of working mom who opens her car door and junk spills out all over the ground. Her work includes being the “She” in She Said He Said, a sex and dating advice blog, and serving as Senior Editor of The Good Men Project. Joanna loves playing with her sons, skateboarding with her husband, and hanging out with friends. Her dream is to someday finish her almost-done novel and get some sleep. Follow her shenanigans on Twitter.
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If the clothes don’t make the man, do they at least signal what kind of man wears them?
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Kevin had to show me that last night. How many years ago was it that IKEA had a gay couple in their catalog? I’m glad it’s finally happening, nice that JCPenney is taking middle America by the hand. Ellen Degeneres is probably the least scary queer out there.
Fathers are great. I believe in the institution.
But they are no more important than mothers. Or vice-versa.