How do you replace a shrinking (and dying) customer base? Get the new generation hooked.
Shawn Henfling looks at the cultural phenomena of Axe and how it teaches guys that they aren’t good enough and women should be objectified or worse.
This year’s batch of Super Bowl commercials were chock full of poignant homages paid to dads. Zach Rosenberg breaks them down.
Dove Men+Care’s Super Bowl ad celebrates fathers in this touching compilation. 2015 just might be the year of the dad.
Every nook of our lives is filled with advertising these days. It’s so pervasive that we have come to accept it as a fact of life, and it cannot help but have an effect on our minds.
Leo Babauta knows the reason advertising works is because many people are trying to fill a void, but he believes the tools for true happiness are not found in material possessions at all.
Madison Avenue marketers pay heed, Jim Guerci teaches his students to reverse engineer advertising that could change the world.
Two GMP writers offer two different takes: Is this a glimpse at new, unsure parents or another poor example of the modern dad in advertising?
You’ve seen the viral photos of “real men” in their underwear. Tony Posnanski thinks defining any man as “real” does more harm than good.
The largest corporations shudder at the thought of you being an active, conscious user of your own time and money.
And you can too. Read their thoughts and ideas here. Join the conversation on our Facebook Page. Submit your own articles. Together, we are raising the bar as to what it takes to be a father.
Your partner can actually be your best friend.
The Australian curriculum is completely silent on the needs of lesbian, gay, bisexual, transgender, queer and intersexed (LGBTQI) students and discusses sexuality only in terms of the biological.
Snowboarding is an activity that is very popular with people who do not feel that regular skiing is lethal enough.
“Over the centuries we have separated the sensual and spiritual. But lovers have left hints of the secret hidden within the physical world, reflected in its beauty.”
Billy Flood thinks he shouldn’t have to erase his culture in order to enjoy a film.
When he first wrote this, it was banned by a social media site. Ryan Bell doesn’t understand, since he was just saying what a lot of men are thinking.
Nick Chmura takes a hard look at past relationships.
His son’s starting Little League combines Mike Dittelman’s love of baseball and his son.
Black people aren’t monolithic, but that didn’t stop city leaders from creating a black political agenda, or the media from assigning a future voice of black Philadelphia.
A homeless man is being honored for heroically stopping the rape of a woman in Washington, D.C.
Can I, as a woman, genuinely impact male development? Does work with men take away limited and valuable resources from women and people of other marginalized gender identities?
The judges are looking for a guy “who is fit and fearless, a doer who gives back and leads by example.” Could that be Aydian Dowling?
Jenny Kanevsky explains the perils of staying connected to your ex and your old, shared life on social media and her choice to cut all ties.
Kevin knows that rebounding on the court is just as important as helping his body rebound and recover after a tough game. That’s why he reaches for chocolate milk for recovery.
Alex Yarde doesn’t look like someone who shaves, but oh how the BIC Flex 5 helps him get at the places he needs! #SmoothUp
Some values never lose their importance they just go out of style –time to bring this one back in a big way.
What we appreciate—and need—in a potential mate changes as we get older. James Michael Sama identifies eight ways our dating outlook shifts with—shall we call it, ahem, maturity instead of age?
Put an end to shaming by doing one beautifully simple thing.
Jordan Gray dives into when you should and when you shouldn’t get back with your ex.
Business owner Doug Wagner didn’t expect to learn 3 important lessons of leadership from grieving the loss of his best friend. But that’s exactly what happened.