If doing your own trial and error testing isn’t appealing, here’s what the studies say women are looking for in a man.
Susan Rosenzweig lists the qualities that can make single dads so attractive to single women.
Jordan Gray says that drive, spontaneity, and vulnerability attract women more than money or flashy cars ever will.
Do women prefer louts? Andy Bodle’s experiment in behaving poorly makes for bad science, but a good story.