The Only March Madness Should’ve Been Relentless Protesting

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Give college athletes, those whose backs March Madness are built on for example, their 40 acres and a mule.

5 Online Dating Profile Mistakes Men Make and How to Fix Them


Online dating is competitive. Kate Houston is a professional online dating profile writer with some tips to help men succeed.

Mentoring Begins at Home


Michael Taylor Urges: “Now is the time to begin mentoring our young.”

Dad 2.0 Summit: An Open Conversation for Modern Dads

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Dad 2.0 Summit is an annual conference about the changing perception and online voice of modern fatherhood. Carter Gaddis tells us all about it . . .

Coca-Cola and the Ghastly Christmas Polar Bear Thing

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A few words about those ever so cute Coca-Cola polar bear ads.

Why Marketers Fear the Female Geek


Anjin Anhut lays out the down and dirty facts about how ignoring geeky women seems like good business… and how to change that.

South African Boy Inspires Philadelphia Woman to Pour Coffee


A 16-year-old boy in foster care is the inspiration behind an award-winning, Philadelphia-based social venture which helps bridge the gap between foster care and interdependence.

Fighting The Fat Person Within. Really?


CJ Swaby on how to lose friends and alienate people.

Jay-Z’s Unconventional Marketing Clip Strikes Nerve

Jay Z

Check out this boundary breaking performance art piece.

How Celebrities Work Is Not A Secret


Why freaking out about Miley Cyrus is both pointless and embarrassing.

Billboard Makes Water From Humidity (Video)


marketing and science colide to create a billboard that makes water from the air.

The Lawyer’s Guide To Legal Marketing


Because in this new age, we are all, always looking for work

The Anatomy of a PR Fail: Playskool, Twitter, Dad Blogs, and The Huffington Post


The Rock Father finds himself embroiled in overinflated backlash between consumers and the marketers who love us

Maker’s Mark Broadens Target Audience for Their Whisky


Will watering down their whisky water down Maker’s Mark’s reputation? The premium whisky distiller becomes a case study in branding.

“A boy should be able to dress like a ice dancer OR a NASCAR driver if he wants to.”


This is a comment by Tom B. on the post “Buying Boys’ Underwear For My Daughter”. Tom writes about the strict dichotomy of how clothing is marketed to young girl and boys and how it contributes to gender stereotypes from an early age.

Sexed-Up Models, Advertising and the Candy Bar Game


A simple game to take back our construction of beauty from the mass media.