Today’s Call: The Good Men Project Roundtable Conference Call June 29, 2012
Shawn Maxam would like to run one concurrent with the NFL football draft — on men, football, all that’s good about sports and all that’s bad (concussions and the even broader issue of why are men considered disposable even in entertainment).
3) How to Get On Top of Trending Story Ideas that the Rest of the Internet is Talking About. Josh Bowman brought up the need to jump on stories about what is happening immediately. His point is that you can easily see trends by going to google trends, twitter trends, cnn and bbc. In like 5 minutes or less. If people can write stories about the articles that are already tagged to those trends we can catch the wave of momentum around those stories immediately. Google doesnt track concepts or ideas or general things…it tracks specificity and it tracks over time. And we would be tagging these pieces specifically to those trending words that Google already sees as important. This has to happen in real time, however. We talked on the call about the community posts you see on Twitter with #GoodFeedBlog — or by having a googledoc updated. I’m not convinced those are the perfect solution. What I want is a *group* of people who can see the trend and decide on the next step. Maybe it’s a group g-chat (if you haven’t connected with me there, please do). But we definitely want a way to have a “rapid-response team” to the stuff everyone is talking about with our own unique Good Men Project take.
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