I started All Things Geek exploring all aspects of Pop Culture through an Intersectional lens, because my Daughter lacked Pop Culture representation and desired the “cool toys” marketed to her older brother.
My search has always been for companies, licenses and products that encourage diversity & inclusivity, innovation and just plain fun! I’ve covered many Toyfairs over the years some things are always trending. Toys that encourage imagination & creativity. Toys that inspire young people to explore STEM. Toys that encourage heroism.
I AM ELEMENTAL is one of the best! They will be included in my BEST OF TOYFAIR 2018 Coverage coming soon, but I chose International Women’s Day to feature them because of thier comitment to help girls recognize the positive elements within themselves for them to grow into powerful women!
IAE created the first female action figures designed specifically for children. The figures are sturdy for adventurous play, realistically proportional, not scantily clad and both 4 & 6 1/2 inch figures are terrifically articulated.
I AM Elemental’s female action figures were one of TIME Magazine’s 25 Best Inventions of 2014
I’ve written about this innovative female owned and operated company since their kickstarter inception. And in my article titled,”I Am Elementals Female Action Figures Tackle Childhood Cancer”, supported their efforts to combat pediatric cancer.
I had the pleasure to meet the creators at TOYFAIR 2018 who took me through their line of their, kickass, empowering heroines!
The strong, healthy female figures invite girls and boys to develop their character by playing with “The Elements of Power.” The company’s Series 1/Courage figures, modeled on Joan of Arc, were launched on Kickstarter to worldwide acclaim in 2014. Series 2/Wisdom followed in 2016, with ancient Alexandrian STEM pioneer Hypatia as the muse.
Series 2/Wisdom includes seven 4″ articulated figures: Creativity, Ingenuity, Curiosity, Logic, Exploration, Mastery and Oblivion. The series culminates in the release of the 6.5″ Wisdom Warrior Core Power figure, which is a fusion of all Elements in the series.
“We are so proud of IAmElemental’s newest addition, the Wisdom Warrior Core Power figure. Like the Elements of Power before her, she is a strong, healthy female figure, carefully designed and engineered to encourage imaginative fun,” said IAmElemental’s Chief Elemental Officer, Julie Kerwin. “Our Wisdom Warrior is inspired by ancient Greek, Roman and Egyptian warriors. She also celebrates the decidedly human superpowers embodied in modern superheroes like Gal Gadot’s Wonder Woman and Kelly Marie Tran’s Rose in Star Wars: Episode VIII — The Last Jedi.”
The Wisdom Warrior Core Power Figure includes removable accessories including a helmet, armor, powerful bow and arrow, and Wisdom shield. The figure will retail for $24.99.
You can be added to the IAmElemental Mailing List at thier website –http://www.iamelemental.com you’ll be notified when she’s available!
IAmElemental was named a 2017 Toy of the Year finalist by the Toy Industry Association in the Rookie of the Year and Action Figure of the Year categories for its Series 1/Courage figures. Its Series 2/Wisdom figures are finalists for 2018 Toy of the Year in the Action Figure category. In November 2017, the company announced a partnership with The Jim Henson Company to develop a new animated children’s television series based on its popular female action figures.
“Our fans love IAmElemental because we bring something extraordinary to the toy aisle: action figures with healthy body types, forward-thinking design, and superpowers based on character traits like Bravery, Honesty and Curiosity. “
-Chief Elemental Officer Julie Kerwin.
Featuring more than 30 points of articulation, and her own striking color palate and design, Wisdom Warrior is both an embodiment of the seven figures in their 3 3/4″ Series2/Wisdom line – Creativity, Ingenuity, Curiosity, Logic, Exploration, Mastery & Oblivion – and a beautifully realized figure in her own right.
“This is a great idea! They hardly ever have cool Girl hero figures or shows that boys can watch!”
William age 11
The $20 Gift Box #3: (2 Courage Mystery Packs 1 Wisdom Blister Pack & A Free Courage Board Book) & mask they provided were a hit with my eight year old daughter and her friend she insisted to share her unboxing with,you can see them unbox it below –
It’s a perfect Easter basket surprise! You can order a box above or any of the avaiable sets at http://www.iamelemental.com !
For more information for retailers visit http://www.IAmElemental.com/retailers, call (800) 274-8282
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All images: IAmElemental.com