A short reflection on an interesting year by Kevin DeSoto
To say that 2012 has been an “interesting” year is an understatement.
It has mostly been a year of doing for others, which is what my wife and I gladly and readily do. Both from a business point of view and personal point of view, giving freely is what helps us keep going despite the difficult circumstances shared by many in our world.
2012, I am glad you are over.
While none of us knows what tomorrow will bring, all of us can reflect back on behavior and ask ourselves questions, like “How did I treat people this year?” “Are my friends real or fake?” “Did I allow others to influence my judgment based on truth or lies or did I let my own experience and truth help direct me?” “Was I true to myself and others?” “Did I lie for business gain?” “Did I help someone succeed or did I help them fail?”
This year, for many, has been full of good and bad, joy and definitely sorrow. Some lost loved ones to death in various forms. Some lost jobs, and some just got lost but came to realizations that made them think. Some met friends that changed their life for the better. Some had to let go to move on. Some of our homes and businesses were washed away to floods. Some of us came together to help rebuild. And all of us wept for the children and teachers that lost their lives while going to school and doing what they love.
The fact is, the only thing we can control is how we react as life “happens” to us. Even the best made plans and desired goals change because that’s just how life goes. Sometimes all we can do is roll with it and learn to surf those waves big and small.
This “social” revolution is what you make of it. I can honestly and wholeheartedly say, “I have given it my best shot this past year, really trying to be there for people, living by example and working tirelessly to create strong business connections for others.” Some may see that and others may not, it’s the ones that see the real me that are the ones I care about.
In the end, I hope everyone that encountered me this year, both from a business perspective and personal perspective, derived something positive from me, because I learned something from each and every one of you.
I also learned that — just at the right time — you are given exactly what you need to continue on.
As men, may we always be excellent Fathers, Sons, Brothers & Friends. You never know what kind of an impact you and your story will have on someone. As women, strive to be amazing Mothers, Sisters & real Girlfriends to each other — not fake. If you are married, may we treat our better half, better.
May all who read this always remember: You Matter. Don’t Quit.
An accomplished consultant with more than 20 years experience, Kevin DeSoto has become a true example of how to use marketing, media and new media to make a difference. A dynamic connector and innovator, DeSoto works to raise the bar for communication and business conduct.