Nowadays, every business needs a really strong social media presence. Whatever the businesses are, for example, whether you are running a small local shop or any multinational company, social media platforms should be an essential part of your marketing strategy.
Today, around 2.96 billion people are using social media channels all over the world. According to the research of Statista.com, by 2021, this number is going to increase by up to 3.09 billion. So, if you’re not using fantastic techniques, you’re absolutely missing an incredible marketing opportunity for your business.
Some interesting facts about social media are below:
According to Marketing Sherpa, 95% of adults are most likely to follow a brand through social platforms.
Smart Insights shows, around 63% of customers expect businesses to offer customer support via social media channels.
Statista states, 42% of the world’s population has an account on one or more social media platforms.
Here are some innovative ideas for social media marketing.
1. Select your Goal:
Before starting your social media marketing, make clear goals and objectives that will align with your marketing efforts. A study proved that if you write your goals, you are more likely to succeed in your aim.
Like, set a deadline and make your goals more specific, measurable, and time-Based. Then start working on these.
2. Select Targeted Audience:
For the startup of a successful social media strategy, you must have adequate knowledge of your audience. You should know their needs, wants, and desires. Take a look at their demographics. You can also create a poll to know their interests.
3. Arrange contests or survey:
Arranging any contest or survey is one of the best ways to increase interactions and traffic on your social media platforms. You should respond to your audience in comments or in the inbox. Sharing user-generated content is a fantastic strategy to give your fans and followers a fresh perspective and also build a strong relationship with your audience and fans. According to a study, accounts that arrange contests or surveys on a regular basis are more likely to succeed in growing businesses or pages, and they do 70% more business than those who don’t work on this strategy.
Everyone loves free stuff. Contests are a great way to engage your followers, increase exposure, and grow your audience. People love tagging their friends and family in posts of similar interests. You can also post relatable content and invite your followers to tag a friend. This will help you in expanding the realm of your exposure and reach out to new audience regularly.
4. Make Innovative content and edit your videos:
As time is passing, for your businesses, it is better to work on videos also where more features are added like emoji addition, this will help you provide appealing content.
On social media channels, you can post any of the content including video, infographics, blog posts, and many other formats of content. It is very essential for your marketing because if you keep producing the same content again and again, it may bore your audience. Give your audience a “behind the scene” look at your efforts. Create “how-to” videos and share tips also.
5. Go with the Trend and use SocioTraffic
Trending topics on your social media channels mark a good impression on your followers. While you have a limited window of opportunity for such content to be relevant, topical posts can score huge numbers. SocioTraffic provides services globally to grow your social media profiles and boost posts. You can have hundreds of thousands of likes and followers on your business and personal pages that are on Facebook, Instagram, TikTok, and Twitter even at a very affordable price. When you start your business on social media, you can also Buy Facebook Likes and followers to increase the credibility of posts so that people may trust your product and page. You are most likely to have more fans and sales after having our services.
This content is brought to you by Shahbez Ahmed.