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Supplements, vitamins, and health-focused products are getting a boost for a number of reasons. Nutritionists, small clinics, and similar businesses can actually custom manufacture and sell their own line of nutraceutical products without having to worry about poor quality standards by using Custom Nutra. The manufacturer is poised to disrupt the industry in a large way by offering an uncommon level of transparency in what exactly is going into the products with tested results –– highly uncommon in the supplement industry.
Opportunity to Brand
In a recent interview, the President of Custom Nutra, Dr. Eric Huntington stated that “the biggest deception within the supplement manufacturing industry is the overuse and non-quantification of supplement ‘fillers’ used in daily vitamin products.” He further commented that some supplements have “starch and sugar components which, when mixed with raw ingredients, can be legally stated as the full amount of ingredients used.” Unfortunately, in today’s world seals of approval on a bottle don’t mean much. It’s sort of become a cheap marketing ploy, or underhanded deception for consumers or people looking to private label manufacture their own products.
While keeping costs low is a necessity, the lack of transparency with customers can deal other manufacturers or resellers an unhealthy dose of karma. Where other companies have failed (and believe me, they have) this also gives smarter businesses an opportunity to contract a custom supplement manufacturer like Custom Nutra to create a supplement worthy of today’s customers, a sort of “nutraceutical revolution”. The opportunity provided to businesses is a clear one and is definitely a venture that could prove worthwhile in the long run.
Quality over Quantity
Today the supplement manufacturing industry is projected to hit nearly $280B by 2021 and the number of adults aged 18-34 that are using supplements on a routine basis is constantly growing. If you’re looking to start your own business to support a specific need related to health, or you just generally want to help people creating your own supplement brand can achieve both. By manufacturing quality supplements or nutraceuticals that you can literally show customers are different from the low-quality garbage on store shelves, you can stand to disrupt a convoluted market –– and make money in the process.
Paving the Way
Custom Nutra is paving the way for a new breed of supplement manufacturing across the globe and the possibilities for the industry are barely finite. By handling everything from custom manufacturing to branding and label creation and accurately tested results from every batch produced, the industry leader has a clear advantage over the competition.
While claims can’t be made that supplements can “cure” anything, it certainly can be considered as a preventative measure because they help provide the body with nutrients and support that it may otherwise not be getting. While supplements are not strictly speaking regulated by the FDA such as pharmaceutical drugs, it can no doubt be challenging to locate a manufacturer that can actually produce results at a quality level.
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This is a featured post by site sponsor Andrej Kovacevic
Photo: Getty Images