In the not-so-distant future, a certain trivia question will ask, “Which San Diego stadium was the setting for a Chargers game and two bowls during the last week of December 2011?” Anyone familiar with the city – and no, the residents don’t want to hear anymore “Anchorman” jokes, thank you very much – would be forgiven for assuming the answer is Qualcomm Stadium, home of the Chargers. But they’d be mistaken.
No, the team wasn’t forced to play a home at San Diego State or some other stadium. They still have the same home locker room. And they still used the same directions that usually took them to Qualcomm Stadium. It just happens that between Dec. 18 and Dec. 28, those directions them took them to a place called Snapdragon Stadium.
Qualcomm, the San Diego wireless chip giant, has held the naming rights on the Mission Valley stadium since 1997, but has temporarily changed the name from Qualcomm Stadium to Snapdragon Stadium. Snapdragon is the brand name for the company’s family of application processors that power smartphones. Snapdragon processors by Qualcomm are the digital brains inside mobile devices made made by top manufacturers like Samsung, LG, Nokia, and HTC.
So, you might have been a bit thrown when the announcers named the venue for the Chargers Sunday night game against Baltimore, and when the teams took the field for the San Diego County Credit Union Poinsettia Bowl on Dec. 21. Snapdragon Stadium will also be the setting for the Bridgepoint Education Holiday Bowl on Dec. 28.
If the Chargers make the playoffs and host a home game (bah!), the venue will by then be called Qualcomm Stadium once again. But hey, for one small stretch in December, things were different, as Qualcomm paid homage to the brains behind smartphone processors.