To be a successful marketer, you’ve got to know your customer Marketing can’t be based on guesswork. You need to define your buyer personas to better understand who your ideal customers are, what they value, what their pain points are and what it takes to motivate them. By identifying the customer personas you can tailor…
advice for business owners
There are some services that can be beneficial to every type of business, whereas others might be industry specific. Let’s take a quick look at a few services in demand.
Productivity and quality are both required and highly regarded in all organizations worldwide. This is the dream of every great employee and business manager – to have or work in a company that is both productive and provides high quality.
I had a chance to chat with Mr. Zimmatore on his thoughts about reputation management and the insight may prove to be of use to small, medium or large businesses.
The lesson for me is that there comes a time when there is too much information and the messaging gets lost.
How to bring your business back from the dead.
While it’s true that not all startups will make it, you don’t want to set yourself up to fail!
Here are some of the most common pitfalls to expect, and how to avoid them.
What separates the comebacks from the casualties?
Like the song says, we only have 525,600 minutes in a year.
When it comes to building iconic brands, Scooter Braun is the unrivaled master.