Our most popular training, workshops, and classes—exclusive benefits for The Good Men Project Premium Community Platinum Members.
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All our training programs are for PLATINUM Premium Members only.
If you are not yet a member, register here.
The next series of live classes is TBD. Get on our email list to here about upcoming class times.
Or drop an email to [email protected] telling us you are interested and we will make it happen!
In the meantime, all classes are available as recording in our Premium Library, available to Premium Members, only.
The Rising Stars Training Classes are offered on a rotating basis in a series of SIX (6) classes. You are welcome to take any one of the classes, any combination, or take them all. They build on each other but there is no class prerequisite to another. They are exclusive to The Good Men Project and combine content and writing skills with platform building skills. You will learn how to become a media star!
Level One: How to be a Rising Star in Media
(75 minutes long + 15 minute Q&A)
Level One is our foundational class. It’s 90 minutes long—and 10 years in the making. It will teach you the main secret of Platform Building: that you need both a content strategy and a connection strategy. AND you’ll learn exactly how to think about both of those things—walking out with a plan for building your platform that you can begin the moment you are done with the class. You’ll also learn skills we’ve learned first-hand from building a media-company empire here at The Good Men Project.
In it you will learn:
- Why you need both a Content Strategy and a Connection Strategy
- Writing tips
- How to create a hit
- How to grow your social networks
- How to think about platform-building big picture so it can be a strategy of yours forever
- Social media tips and hacks.
You must be a Premium Member to attend. Please RSVP here and make sure you join as a Premium Member! Registration form below.
Level Two: Advanced Writer’s Training
(60 minutes long)
Level Two takes a deeper look at your writing style and approach.The class includes a deep look at writing style and techniques that are aimed at articles but apply to many different types of writing, as well as direction on some nifty tools you can use in the process. As with all our writing training, some platform building is built right into the training because we see them as inextricably linked.
In it you will learn:
- How to develop your own unique voice
- Advanced writing tips
- Understanding the structure of your posts—and the structure of your sentences
- Learning how to learn—-so you can continue to get to the next level
- Tips for self-editing
You must be a Premium Member to attend. Please RSVP here and make sure you join as a Premium Member! Registration form below.
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Level Three: Advanced Platform Building
(60 minutes long)
You know the basics of building your platform, but you’re worried you are reaching a plateau. What now? This course will include a quick review of key concepts from Level One, give you additional tips, tools and hacks and go deeper into actual media strategy. You’ll also learn the key components of how to develop a personal brand through social media. As with all of our training, you’ll walk out with things you can immediately use to get results.
In it you will learn:
- Deeper look into media strategy
- How to use Google Analytics to grow your business
- How to look beyond Facebook and Twitter
- How to be more experimental and use data to back up your decisions
You must be a Premium Member to attend. Please RSVP here and make sure you join as a Premium Member! Registration form below.
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Level Four: Be an Editor (Or Just Write Like One)
(60 minutes long)
Do you want to be an Editor….or just write like one? This class will give you an overview of the editing process, explain the difference between copyediting vs. “being an Editor” and will give you tactical, hands-on skills for understanding how editing can make an article exceptional. You’ll learn how to find the core idea in a post, how to tell when to ask the author to expand and when to ask him or her to cut. You’ll learn how to take a piece of writing and make it go from good to great. Including your own.
In it you will learn:
- Deeper look into editing strategies
- Understand the core idea of a post and how to highlight it
- How to work with writers
You must be a Premium Member to attend. Please RSVP here and make sure you join as a Premium Member! Registration form below.
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The Art and Science of Leadership
(60 minutes long + 15 minute Q&A)
“The Art and Science of Leadership” is one of those catchy titles that could be glossed over as marketing speak, right? “How to be a Leader” is kind of generic, so how do you create a title that is a little sexier, a little more creative, one that has a point of difference?
But for those of you who know me, I choose my words carefully, and I deliver what I say I’ll deliver. I don’t think you can lead without art. Art is anything you create that captures your own unique point of view. And if you don’t have your own unique point of view, can you really be a leader? If you don’t have your own unique point of view, then you are, sorry to say a follower. You may be a great follower—you may be a great manager, or someone who solves problems all day long, or can finish any project. But without your own vision, you are not a leader.
And that vision is art.
Science, of course, is a big buzzword today—but it shouldn’t be. Of all the things we take for granted, science should be one of them. Seth Godin wrote one of his brilliant blog posts, on what science actually means. In it he says:
“Science is a process. It’s not pretending it has the right answer, it merely has the best process to get closer to that right answer. Science is an ongoing argument, one where you show your work and make a prediction about what’s going to happen next.
And you’re not allowed to have magical faeries. Not allowed to change the explanation based on what just happened. You must begin again, from first principles, and make a new argument, and show new work, and make a better prediction.
And that, my friends, is leadership too.”
RSVP for The Art and Science of Leadership
FREE E-BOOK FOR ALL ATTENDEES. This class is also available as a video presentation—Premium Members only.
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How to Create Social Change
(75 minutes long + 15 minute Q&A)
Learn how to not just talk about change, but how to create it. Over the past 5 years, we have learned how to get people to take action, erase stereotypes, and to create a social movement. We will teach you all of this in an easy-to-follow format.
Like all of our classes—you’ll walk out with both a big picture framework and clear, actionable tactics.
We’re going to show you:
- How social change works
- How to create a mission/strategy and tactics that work
- How to get people to take action
- How to erase stereotypes
- Examples of social change movements that have been effective
- Review of platform building so you can get the results you need
- How to think effectively about social change so you can create your own social movement
RSVP’s are required. Click below to sign up!
If you are interested in a class but don’t see a convenient time, please email [email protected] and request one.
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Unless otherwise noted, all workshops are led by Lisa Hickey, Publisher of The Good Men Project and CEO of Good Men Media Inc.
(For custom classes for your group, non-profit, school or corporation, email [email protected])