What’s a Twifty? Well, Twifties are nifty, that’s what!
If you’re approaching 50 or long passed it by, but you’re lifestyle seems better suited to someone who’s nowhere close to seeing a half century worth of life, there’s a new word (and movement) that befits the way you live.
“It’s derived from people around their 50’s who act like they are in their twenties.”
“Unless you’re in one of these micro groups, you have no idea of the fabulous things that people our age are doing,” she says.
“People could walk right up to you and say, ‘Oh, you’re a Twifty,’ she says, “and then you have an immediate icebreaker.”
“If you allow your core to weaken, your not going to have the strength and stamina to do fun things,” she says.
“If you’re not fit then you’ve got to come over to the Twifty’s side—we’re there to reach out a hand and pull you over,” she says.
“If you have a passion and it keeps you going and it keeps you enthusiastic about life then it’s a Twifty’s pursuit.”
“We interview Twifties and we find out how they have fun, how they manage their lives, and how they live their lives with passion,” she says.
“Nobody sits down to watch a half hour show on the internet so it will be in short five minute segments,” she says.
“It’s a movement of the people,” she concludes.
Hi Jed, No need to expand the Twifties age range, because you embody Twifty, and your age at past 70 is…still Twifty range – Twifties are the fun people over age 50!! I created the Twifties concept because the term “Baby Boomers” doesnt really describe anyone. The group is too diverse. And wouldn’t include you. However, you, and all we other fun, active, positive-minded people over 50 are a subset, and now we have something to call ourselves. Too bad so few product designers care about us! I felt the need to describe this group because I am not getting… Read more »
I think I’m the reverse. A Fiftenty, perhaps?
Rich, Thanks for this article. I think I may be one, though we’d have to expand the age range a bit. I still remember my son challenging me to train with him for a marathon after I finished my last book. “I’m too old,” I told him. “I’ve never run a marathon (26 plus miles) in my life, even when I was in my 20s and did fun runs regularly.” But I was up to the challenge and ended up completing the race, feeling wonderful. I ran in the redwoods in Northern California and it was one of the greatest… Read more »