Yet another ad campaign based on the idea that the worst thing in the world is to be, or resemble, a woman. Now in Regular or Extra Sexist.
Do you have a “mangina”? According to one company, Duke Cannon Supply Co. if you aren’t using their army green “big ass bricks of soap” you do. The Women’s section of the Huffington Post reports,
Duke Cannon Supply Co., purveyor of army green “big ass bricks of soap,” presents “mangina” as a medical condition which must be eradicated using, you guessed it, big ass bricks of soap. According to the company’s website, men who have “mangina” exhibit symptoms such as shopping at Abercrombie & Fitch, liking LMFAO and spending their hard-earned dollars on bottle service and fancy cars.
And what, you might ask could possibly cause someone to have these “mangina” symptoms? Thankfully, Duke Cannon Supply Co. explains all that as well. It’s all the “feminine shower gels and accessories” of course. Their website says,
This soap product is designed to meet the high standards of hard working men who want to get clean & smell good without using feminine shower gels and accessories.
And to make it that much more manly, the soap is designed after, and produced in the same factory that made military issue soap for more than 20 years. Duke Cannon seems to imply that masculinity can be infused into the product simply by being made within the same factory that produced soap for so many soldiers, the epitome of masculinity.
Heaven forbid a man be concerned with moisturizing or exfoliating. Concerns of that nature are obviously estrogen (which men have too) fueled symptoms of the “mangina”, which men should be so terrified of coming down with that they absolutely must buy the Duke Cannon Supply Co. products.
This kind of dumb, deliberately ugly and hurtful gender enforcement is degrading to both women and men. It is downright pathetic that in the 21st century, people are still trying to sell soap with this nonsense.