GMPM goes international. Sort of. Here’s a snippet from today’s Globe and Mail titled “Advice from Dad? No thanks, I’ll just Google it,” in which sociologist Michael Kimmel (author of Guyland) talks about the Good Men Project Magazine:
Men under 40, Kimmel notes, have cross-gender friendships, acknowledge that their wives will have significant careers outside the home and assume a more involved role in raising their children than their fathers did. But you’d be hard-pressed to see such issues addressed in a mag like Details. Instead, he says, most mainstream men’s magazines have preyed on the anxieties and insecurities of men in order to make them avid consumers.
By comparison, the new crop of online men’s magazines take these developments into account and “assume that there is no battle between the sexes … they actually minister to men at their best, not pander to them at their worst,” says Kimmel. In doing so, he believes, they address the disconnect between the male fantasyland of Maxim and 21st-century realities.