- Central Park takes the top spot, with 8,329,774 Instagram posts under its hashtag
- Times Square and Brooklyn Bridge are second and third, with 5,196,085 and 3,942,484 posts, respectively
- Six of America’s top ten most Instagrammable landmarks are in New York
New research has revealed the most Instagrammable landmarks in the US, with Central Park, New York, taking the top spot.
Student travel company Rustic Pathways analyzed the number of Instagram posts using the hashtags for 100 of the most popular landmarks and points of interest in America. The number of posts were ranked from highest to lowest to determine which landmarks are the most Instagrammable.
Taking the top spot is Central Park, New York, with 8,329,774 Instagram posts under #centralpark. Located in the heart of Manhattan, Central Park is an iconic landmark spanning 843 acres. Designed by Frederick Law Olmsted and Calvert Vaux, it opened in 1858 and is renowned for its picturesque landscapes. The park contains many attractions, including the Central Park Zoo, Belvedere Castle, and the Metropolitan Museum of Art, making it a beloved retreat for both locals and tourists looking for a break from the hustle and bustle of the city.
In second place is Times Square, with 5,196,085 Instagram posts under #timessquare. This bustling commercial and entertainment hub is located in Midtown Manhattan, New York. Known for its dazzling digital billboards and vibrant atmosphere, it attracts millions of visitors annually. The area is famous for its Broadway theaters, flagship stores, and iconic celebrations such as the New Year’s Eve ball drop. Times Square’s electrifying energy makes it a must-visit destination for tourists and locals alike.
Next on the list is Brooklyn Bridge, which has 3,942,484 Instagram posts under #brooklynbridge. This architectural marvel spans the East River, connecting Manhattan and Brooklyn in New York City. Completed in 1883, the bridge is celebrated for its Gothic-style towers and intricate cable design. It offers stunning views of the city skyline and the Statue of Liberty, making it a popular spot for pedestrians, cyclists, and tourists.
The most Instagrammable landmarks in America
Niagra Falls ranks fourth, with 3,894,954 Instagram posts under #niagrafalls. Located on the border between New York and Ontario, Canada, it is one of the most spectacular natural wonders of the world. Comprising three waterfalls—the Horseshoe Falls, American Falls, and Bridal Veil Falls—Niagara Falls attracts millions of visitors annually. There are also many attractions in the area, including boat tours like the famous Maid of the Mist, scenic viewpoints, and adventure activities, offering something for everybody.
With 4,438,984 Instagram posts under #lasvegasstrip, the Las Vegas Strip, Nevada, is fifth. This world-renowned stretch of Las Vegas Boulevard is famous for its vibrant nightlife, resorts, and entertainment. It is home to countless casinos, hotels, restaurants and stores. Some of its most popular sites include the Bellagio Fountains, the Eiffel Tower replica at Paris Las Vegas, and the High Roller Ferris wheel. Known for its neon lights and round-the-clock excitement, the Strip attracts millions of tourists yearly.
In sixth place is the Golden Gate Bridge, which has 3,347,128 posts under #goldengatebridge. This iconic symbol of San Francisco, California, spans the Golden Gate Strait, connecting the city to Marin County. Completed in 1937, the bridge is renowned for its Art Deco design and distinctive orange color. Stretching 1.7 miles, it offers breathtaking views of the San Francisco Bay and the Pacific Ocean, making it one of the most admired landmarks in the US.
Next up is the Empire State Building, with 3,287,696 Instagram posts under #empirestatebuilding. This iconic New York City symbol is a 102-story skyscraper in Midtown Manhattan. Completed in 1931, it was the tallest building in the world until 1970 and remains one of the most recognizable landmarks globally. Primarily designed to host corporate offices, it offers breathtaking views of the city from its popular observation decks on the 86th and 102nd floors, making it a major tourist attraction.
The Statue of Liberty is eighth, with 2,373,184 Instagram posts using #empirestatebuilding. It is a symbol of freedom and democracy, standing proudly on Liberty Island in New York Harbor. Gifted to the United States by France in 1886, the 305-foot-tall statue was designed by Frédéric Auguste Bartholdi. It represents Libertas, the Roman goddess of freedom, holding a torch in her right hand, and a tablet inscribed with the date of the Declaration of Independence in her left. It is one of the most famous landmarks in the US and is a symbol of hope and opportunity for people around the world.
In ninth place is Route 66, with 2,233,261 posts on Instagram using #route66. Stretching from Chicago, Illinois, to Santa Monica, California, this legendary route is America’s most iconic highway. Established in 1926, it is lined with diners, motels, and roadside attractions, making it an extremely popular destination for road trips. With many points of interest and beautiful sights along the way, Route 66 is a journey of American history.
Tenth is The White House, with 2,068,514 posts under #whitehouse. The White House, located in Washington, D.C., is the official residence and workplace of the President of the United States. This iconic mansion has been the center of American political life since its completion in 1800, serving as a symbol of democracy. Designed by architect James Hoban, it has six floors and includes the Executive Residence, where the President resides, as well as offices, ceremonial rooms, and the famous Oval Office.
Shayne Fitz-Coy, CEO of Rustic Pathways has commented:
“It is fascinating to see which of America’s landmarks appear on Instagram the most.
“It is no surprise that so many of them are in New York; the state is full of American culture and heritage, with beautiful sights, such as the Statue of Liberty and Central Park, that deserve to be celebrated and shared with the world.
“There are also some stunning destinations that just missed the mark, such as the French Quarter in New Orleans, Louisiana and the Space Needle in Seattle, Washington. While landmarks in more popular destinations such as New York or California naturally accumulate more social media posts, the high ranking of landmarks in less visited states highlights their charm and appeal.
“From the Las Vegas Strip to the Golden Gate Bridge, these landmarks truly highlight the best of what America has to offer, for locals and tourists alike.”
This information was provided by Rustic Pathways, leader in educational student travel.
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