If you didn’t already know, #YourDataIsASnitch. Google is contributing to online discrimination through their racist algorithms and data practices that harm Black people. It’s #Google’s responsibility to identify its products & policies for racial bias.
Transcript provided by YouTube (unedited)
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have you heard how google targets ads
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it might accelerate discrimination
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google tracks your searches website
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visits youtube history shopping and
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browsing habits and even your location
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their systems or algorithms study this
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information to both predict and
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influence where you’ll click
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why does this matter
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when technology platforms group people
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with similar interests discrimination
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becomes baked into one of the most
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important aspects of modern life
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the internet
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google might show you an ad to scrub
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your criminal record suggest a loan with
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high interest rates or even restrict ads
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for housing in certain parts of your
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city
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at the same time they might show a
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wealthy white user an ad for an
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investment that will help them become
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even more wealthy
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experts call this weblining a modern
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extension of bank’s refusal to give
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loans to residents of predominantly
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black neighborhoods in the 1950s and 60s
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by making assumptions about the music
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you listen to or the websites you visit
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these search engine and advertising
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algorithms put you in a box that decides
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where you will and will not live shop
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and work
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why might google categorize you as black
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even when you didn’t provide that
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information to them
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google has a spy network that spans the
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internet
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the information they collect about you
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helps them guess who you might be
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and shapes the results you might see
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in other words your data
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is a snitch
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google practically access the gateway to
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the internet without actively checking
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to make sure their algorithms don’t
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discriminate their systems will continue
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to prevent black people from seeing
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important messages and opportunities the
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more ads you click on the more money
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they make and the more information they
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can use to sort you into even more
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restrictive boxes
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google’s latest project claims to
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protect privacy but it doesn’t prevent
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them from tracking and profiting off of
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your internet habits
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in the past google didn’t test their
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algorithms for bias until outside
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researchers pointed out issues
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that’s why color of change is calling on
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google to conduct a racial equity audit
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google needs to examine its products and
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policies for bias
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an audit would help them identify
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problems and build a pathway to
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improvement
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it’s illegal to discriminate on the
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basis of race for housing and employment
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advertisements
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online platforms like google should be
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held to the same standards
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join color of change in calling for
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racial equity and tech policy and for an
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internet that is more humane for black
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people
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you
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This post was previously published on YouTube.
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