Nicole Johnson finds the current advertising strategy of reducing men to infantile, irresponsible brutes insulting. What do you think?
Recently, my husband and I were channel surfing through a few nightly news programs and we stumbled upon this Verizon Wireless ad:
I’m tired of advertising agencies and Hollywood executives making the conscious decision to consistently portray men as irresponsible, idiotic, infantile, etc. I love a good joke and I love satirical comedies; however, the flagrant belittling of men and fathers (on a continual basis) is bothersome.
To every executive attempting to sell your products to men, I would like to offer you some marketing advice: please design a new advertising strategy; your current template is insulting and ineffective.
As a woman, I know what I find extremely insulting. Men, I’m curious, what do you think of this Verizon Wireless ad? Do you appreciate Verizon’s sense of humor? Do you find it degrading to men?