Founder Travis Garone explains his vision for #Movember and what makes the organization tick.
Travis Garone
About Travis Garone
Travis Garone is the Co-Founder & Global Brand and Creative Director of Movember.
Before that very first moustache changed everything back in 2003, Trav was a creative who quickly made a name for himself doing what he loved - bringing artistic concepts to life for youth-driven surfing, skateboarding and music brands.
Then, a chance conversation in a Melbourne bar about the dying art of the moustache led Trav and his friend Lucky to launch Movember. The goal was simple: Disrupt the charity world. They kept it fun, kept it simple, kept it about men and in doing so, created not just a charity, but a movement.
In addition to Movember, Trav is also the co-founder of cult streetwear label Doomsday and creative agency People Make Progress. It was Trav’s experience tapping into youth culture that was the driving force behind Movember’s brand, helping to make the movement appealing and popular with young men – something that was unparalleled in the charity sector at the time.
