I’m a Man, Not a Lad

If “lad mags” are correct, my attraction to women is bordering on the unnatural.

One thing I have found out recently is that, despite my maleness, I do not qualify in any way, shape or form as a “guy” or a “lad”. The reason, it would seem, is little to do with my own failings but rather to do with my relationships with women.

Reading or watching media targeted at me, a heterosexual male fitting neatly into the 18-34 age range demographic, can often make me feel uncomfortable – there are a glut of magazines, films and television shows which suggest that my interest in women is bordering on the unhealthy. The reason for this, it seems, is that I am generally interested in women as people, characters and personalities rather than just for their cleavages and their sex lives. This feeling, it would seem, is not shared by the journalists and editors of UK “lad’s” magazines, such as Zoo or Nuts, which will discuss one topic and one topic only with women: sex. Whilst men throughout their pages can be game designers, sportsmen, comedians, musicians, or anything they put their mind to, the women represented within are solely there to model various states of undress and spout unchallenging banalities which can be neatly summed up by, and progress no further than, (genuine) pull quotes such as these: “Christmas is the sexiest time of the year!” and “Frankie’s new boobs are lovely.”

One of many things I have been blessed with in my life is I have has always had strong and interesting women around me; the kindest mother imaginable, a Grandmother who moved across England throughout the war to help others, a partner who, until my arrival, was doing an incredible job as a single parent to two beautiful children whilst also being a director at her own company, and her four year old daughter who is, without a shadow of a doubt, the funniest person I have ever met. I’ve known ladies who have moved from Zimbabwe to become journalists, South Koreans who have come to England to study business, friends who have gone to Japan to teach, American scientists, Scottish honey makers – all passionate and wonderful ladies who have taught me so much on not just a range of specialized and specific topics but also about the world at large too and, as such, have helped me understand further my place within it. Yet it would be possible, if one were to take the pages of men’s magazines as gospel, to read Nuts, Zoo, FHM and Loaded for a decade and, whilst in this sheltered zone, not experience one single interesting or fascinating member of the opposite sex.

As a male, these magazines expect of their readers, of which, as noted above I fit perfectly into their target demographic, to share their values which can be neatly summed up by the phrase “being a lad” or a “bloke”. The UK’s FHM even has a “bloke” test each month which, I guess, I’m proud to say I scored incredibly lowly on; points are rewarded for answering positively to questions such as: “Have you ever been sick on a girl’s shoes?” To be a “bloke” comes with the understanding that men are active – they drive, they play sport, they make jokes, they do things. Conversely women, in the eyes of “blokes”, are passive—they’re there solely to be looked at, and have things done to them including, it would seem, having their shoes vomited on by “lads”. My worldview, one in which women can be so much more than their bra size, is at odds with lads’ mags ideologies and, due to this, I’d like to denounce my “guy-hood” or “bloke-hood” (if I ever had this in the first place) and issue a call to arms instead to all males out there who, like me, are bored of the idea that women’s only contribution to society can be posing in underwear.

The reason I do this is, in part, due to my belief in the feminist cause but also, at a much simpler, smaller and selfish level, I’m incredibly bored of the lazy media that is created for me and fellow men of my generation. I believe that we owe it to ourselves, as well as the ladies who aren’t given a voice in lad’s mags, to be the best men we can be – men, unlike “lads”, recognize how wonderful, weird, complex and fascinating women can be and we are interested in what they have to say. We’re not like self-centered blokes, who fantasize solely about women as two dimensional sex objects, in that we realize not all women are exclusively passive to our desires and their conversational pallet can extend much further than boob jobs and, ultimately, we don’t have entitlement to simply objectify them and subject them to our juvenile behaviors or pre-conceived notions. For those who take a moment to listen, it is more often than not the case that hearing women express their own fantasies, beliefs, hopes, dreams and ideas is much more illuminating and worthwhile than having the infantile ideologies of misogynistic males projected on to them.

If, like me, you’re fed up with not being able to hear women’s voices then the only solution is to seek them out. Don’t be afraid to ask what they think – if my enthusiasm for listening to the ideas of the opposite sex makes me unhealthy in the eyes of lad’s mags then I guess I will just have to admit that I’m not much of a “lad”, a “guy” or a “bloke” at all. Instead I’ll be much happier being a straightforward man; one who is not afraid of woman and doesn’t see them as a threat, one who delights in expanding my worldview by taking on board the voices of others. To me, a real man is someone who listens to and tries to understand the thoughts of those around him which, in pretty much all cases, consists of a multitude of women who have much more to offer the world than “Christmas is the sexiest time of the year!” If lad’s mags “blokes” find that peculiar, I don’t really care. I’d much rather be a man than a “guy” any day of the week.


Read more on Men and Masculinity on The Good Life.

Image credit: Jon Weatherill-Hunt/Flickr

About Kieron Casey

Kieron Casey is a writer and broadcaster who has previously had his work featured at The Guardian and BBC. He blogs regularly for a number of outlets and recently started his own site, KC's Man Blog, to take a left-field look at men's fashion, lifestyle and modern notions of masculinity.


  1. This was so inspiring and gives me so much hope! I knew men like you existed outside of my imagination! This is what I’ve been trying to say, but it means so much more coming from the targeted demographic if you know what I mean. This may be my favorite GMP article yet! BRAVO!!!!!

  2. Thank you Kieron — WONDERFUL article, you’ve put words to what is so wonderful about men.

  3. kelly138 says:

    Pardon the typos, it’s difficult to fit all that into the screen on my Galaxy. Not to mention my first attempt got deleted when I accidentally clicked on a link while typing.

    Corrections: handful = harmful, interesting to “me” than any women’s mag

  4. kelly138 says:

    Keiron, this article is amazing. I genuine smile snuck across my face as I got to the last paragraph. Your words remind me that, somewhere in the background, behind all the noise, there are highly-evolved and progressive men in this world. While handful and completely unrealistic when it comes to the representation of women, men’s publications are infinitely more interesting to than any women’s mag, and much more inline with my interests of computers, technology, science, video games, travel, and adventure. But you wouldn’t know that about many women from reading them. And that problem doesn’t end there, it’s also seen within “our” own publications, where we’re limited to cliched talk of fashion, nails, unrealistic body images, sex talk, and celebrity gossip.

    These types of conversations are what create the change were looking for, so thank you for taking the time to write this.

  5. John Anderson says:

    I wonder if those magazines are referred to as lad mags because men are expected to grow out of it.

  6. Kelley Urry says:

    Hi Kieron

    Well- written, thoughtful and pure quality.

    Congrats to understanding what feminists who adore men are all about!
    How could a woman be a good mom without the respect and understanding she
    deserves for – at the very least- the hard work she puts in for her children.

    It must be very difficult for so many women who have married “lads.”
    My heart is with them.

    And, yes, those magazines are indeed bo-ring!

  7. Stereotypes harm both genders in ways a lot of people aren’t even aware of. This view of masculinity devalues men as well as women. Kieron and Rob to me you are the definition of manhood. Keep talking like this until your voices drown out the “lads”. You’ll always have support, respect, and equal value in this woman’s eyes.

    • Hi Laura,
      Thanks for your kinds words – I will indeed keep talking like this as it’s always great, and reassuring, to find there are lots of other men who feel the same!

  8. Unfortunately, manhood is understood by society as supposed to be macho. I never pretended to be macho and was uncomfortable with that. And so I was stereotyped as in between. So sad that masculinity is defined by society either as should be the bad boy or else you’re not man enough.

Speak Your Mind